OUR MISSION
We Don’t Just Chase Trends. We Engineer Them.
Services
Influencer Management
We build authentic creator partnerships that drive trust, reach, and real impact.
Social Media Marketing
Content, strategy, and community designed to grow your brand where it matters.
Performance Marketing 2.0
Smarter ads, full-funnel thinking, and data-led optimisation for scalable growth.
Our Latest Drops
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CASE STUDY
Bajaj Health Insurance
Performance Marketing | Lead Generation
Objective
Reduce cost per lead while scaling high-quality lead volume.
Challenge
High CPL, stagnant lead growth, and intense category competition.
What We Did
Precision audience segmentation & intent-led targeting
A/B testing across creatives, CTAs, and landing pages
Budget reallocation to high-performing channels
Continuous optimisation through weekly performance sprints
Results
CPL reduced by 76% (₹21 → ₹5)
27% increase in total leads
Achieved within 7 months
Impact
Delivered scalable lead growth with strong ROI through data-driven optimisation and full-funnel thinking.
Scaled high-quality leads while cutting costs through data-led optimisation and full-funnel performance marketing. Delivered strong ROI in a highly competitive insurance category.
ASICS India (Amazon DSP)
Amazon DSP | Brand Awareness & Reach
Objective
Launch a pilot Amazon DSP campaign to maximise brand reach beyond search.
Challenge
Highly saturated category and limited reach through traditional PPC.
What We Did
Leveraged Amazon’s first-party data for interest & in-market audiences
Competitor conquesting to capture high-intent users
High-impact display & video creatives optimised for mobile
Programmatic placements across Amazon & premium third-party platforms
Results
Millions of high-quality impressions generated
Increase in New-to-Brand users
Lift in product page views, driving stronger consideration
Maintained efficient CPM throughout the pilot
Impact
Shifted ASICS from intent-only marketing to discovery-led brand building using programmatic media.
Drove large-scale brand awareness beyond search using Amazon’s first-party data and programmatic media. Shifted the brand from intent-based reach to discovery-led growth.
